Drop Anchors Carefully
A few years ago at a Sioux Falls, ID supermarket, the owners experimented with marketing labels next to cans of soup. Some days the label said “10% off regular price, limit 10 per customer,” and on other days it said “10% off regular price, no limit per customer.” Shoppers purchased twice as many on the days with limitations. The sense of scarcity set an anchoring effect, and the number 10 set a mental anchor of the amount of cans they should buy. So, those presented with the limited availability felt a mental urge to buy more.
Similarly, if I ask you, “Is the oldest dog in the world older or younger than 60 years?” and then I ask you, “How old is the oldest dog?”, your answer will be higher than if I just ask you “How old is the oldest dog in the world?” You know instinctively that a 60 year old dog is completely nuts, but it will still have a psychological priming effect and sway your guess upwards. Significantly upwards it turns out. Your dog-age guess will be over a decade above your guess without the suggestion of a 60-year old dog.
Mental anchors are everywhere, and quite effectively used in negotiations. The above example is from Daniel Kahnemann’s new book Thinking Fast and Slow. In his chapter on the anchoring effect, he also points out that we are much more susceptible to psychological anchors during times of stress and anxiety. If we are in a stressful state and someone suggests a point of direction, or an idea to consider, we are much more likely to accept and build on that idea, instead of patiently and thoughtfully questioning it. In another Kahnemann-type example, if you are nervous and I ask even a ridiculous question like, “Is your arm getting numb?” You are far more likely to believe your arm might actually be getting numb instead of reject such a nutty suggestion.
Consider this next time you speak your mind: In times of stress with mounting deadlines, you can more easily make your case but you do so at the expense of allowing the thoughtful contribution of the team. And then sacrifice the voice of the community who might have a more powerful collective idea than you. Create a space to allow considered contribution. You will almost always create a stronger result.
[Cool cartoon from Andertoons - check them out]
Read MoreMake it Human, Connect with the Impact
There’s a small trick, a small shift in thinking, in mindset, that can translate to immense performance gains. It’s this: connect personally with the impact, the change or result of what you do. Let me give you an example. Adam Grant is a talented young professor at the Wharton School and he conducted a study a couple years ago in which he worked with a group of students at the University of Michigan. These students were earning a little extra cash by making cold calls to alumni to raise money which would go to scholarship fund. The fund was used to help finance the tuition for students accepted at the university but unable to afford the tuition.
So Grant and his colleagues divided the students into three separate groups and had them perform activities for just 10 minutes before their call shift. With one group, the students could do whatever they wanted for 10 minutes before their calls. Check out facebook, text their friends, whatever. The second group was asked to read letters for a few minutes from people who had benefitted from the scholarship fund that they were working on, and then talk about the contents of the letter with their peers for a couple minutes.
The third group was also given a handful of letters to read together, but after a few minutes in the break room, they got a surprise. The call organizer would say, “We have a special guest on the phone.” And on the phone was a real recipient of the scholarship fund the students were working on. And for just 5 minutes, the students talked on a speaker phone in the break room with the beneficiary. They could ask questions about where they were from, what classes they were taking, what they intended do after they graduated, etc. Just for five minutes.
At the conclusion of the five minute phone call with the beneficiary, the organizer would say “Remember this when you’re on the phone—this is someone you’re supporting.”
That’s it. A ten minute intervention to connect the callers with the impact, the difference, the real goal of their work. The result? 250% increase in revenue performance sustained over a month after that one single intervention. 250% better than their peers that had no direct contact with the beneficiaries.
Take an opportunity to find and talk to the people who actually consume, touch, experience, contact what you offer or what you create. It will remind you of why you do what you do. It will lead to higher quality, integrity and excellence in craftsmanship and relationship with your customer. And higher performance too. How does 250% sound?
Read MorePraise Effort and Grit, Not Talent
“Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.”
- Stephen King, Author
Carol Dweck led a fascinating study back in 1998 in which she and her colleagues worked with four hundred 5th graders and gave them a series of tests, mostly puzzles, and then praised them in two different ways with these six little words.
With half of the group they said, “You must be smart at this.”
With the other half of the group they said, “You must have tried really hard.”
The first word set awarded intelligence, and innate talent, similar to how many parents and coaches (myself included) get trapped into talking about, and to, our kids. We say how smart they are, or how naturally gifted they are. The second word set praised effort, determination, preparation, grit. What the researchers were interested in, was how the kids would view their abilities, as fixed and unchanging or as malleable and able to grow and change with work.
In the next round of puzzles, the kids were offered a choice. They could try harder problems or easier ones. You guessed right, the kids praised for effort choose to attempt the harder problems. The kids praised for talent selected the easier problems because when you praise for innate talent, you create a form of status. If someone believes they have special talent and they are expected to perform well, then the thought of failing expectations becomes a liability. So to protect yourself as a “gifted and talented” individual we will choose easier tasks to ensure we have high performance.
In the next part of the study both sets of kids were given harder problems to solve and both sets of kids performed more poorly. But here’s the interesting thing. When the researchers asked the kids how they did on the problems, the kids praised for talent lied 40% of the time, presumably to maintain their social status as “talented.” However, when the other kids praised for effort were asked to tell their peers how they did on this set of questions, only 10% of them exaggerated their performance. They felt no loss of self-esteem from doing poorly on difficult problems.
Here’s where it gets really interesting. In the next phase of the study, both sets of kids were given problems comparable to the original set of problems. In terms of difficulty, this next set was just as challenging as the first. The group praised for talent had just had an ego setback in the earlier round, and did 20% worse than they did the first time around. They were told they were smart, then they performed poorly, and now attacking the same level of difficulty with decreased confidence they do 20% worse.
But the second group did 30% better this time around. There’s the difference – 6 words. But keep in mind there are a lot of ways to say, “You must have tried really hard.”
Carol and her colleagues use these kinds of effort or “process” praise: which is praise for engagement, perseverance, strategies, improvement, etc.
– You really studied for your English test, and your improvement shows it. You read the material over several times, outlined it, and tested yourself on it. That really worked!
– I like the way you tried all kinds of strategies on that math problem until you finally got it.
It was a long, hard assignment, but you stuck to it and got it done. You stayed at your desk, kept up your concentration, and kept working. That’s great!
– I like that you took on that challenging project for your science class. It will take a lot of work—doing the research, designing the machine, buying the parts, and building it. You’re going to learn a lot of great things
Next time you see excellent, praise the effort, the grit, the patience and hard work it must have taken to get there. You’ll not only be rewarding excellence, but also building growth and confidence.
Read MoreWhen you Systematize, You Sterilize
“To systematize is to sterilize.”
- Shlomo Maital
Lionel Messi plays soccer with the joy of a child. His inventiveness and wizardry can leave you (his opponents too) gaping in awe. In an interview for the New York Times with Jere Longman, Messi stated that he would quit the game as soon as it stopped being fun.
I have three kids and I’m convinced that they will far exceed me in their capability in pretty much anything that they’re working on currently. The capacity and abilities of my daughter, for example, in ballet and building fairy houses is well…already beyond anything I’m capable of, but that shouldn’t surprise anyone who knows me. My boys, currently nine and eleven, are into skiing and soccer at the moment, and because of the understood 10,000 hour rule, popularized by Malcolm Gladwell, I’m quite certain that they will far surpass me as well.
Last night I coached an indoor soccer game with my son Will’s team, and although individually each player is quite talented, we were playing a team that was a little bigger and little older than us. And while it was a close match at halftime, in the second half the opposite team outscored us probably 5-1. Later that evening I attended a party and I was chatting with Artie, one of the fathers of a player on our team who had grown up playing a game called futsal. Futsal is a game in which you play with a small ball on a small court, and the ball doesn’t bounce so well. The game rewards creative, inventive play, and since it’s played on small court, like indoor soccer, most goals come from either breakaways or crisp passing to find opportunities. The game does not reward a single individual attempting end to end efforts.
Artie was suggesting that we should play the game more like basketball in which once we lose the ball our team should retreat immediately back to a defensive position and wait for the opposing team to attack. Once we regain possession of the ball we should try for breakaways down the wings – down the sides and out of traffic on this small field. He pointed out that almost all of the goals scored in the game came from breakaways, we should employ the same tactic.
I’ve only been coaching soccer and lacrosse for a few years now – mostly to my young boys – but Artie has clued me into a couple things that Daniel Coyle has known from studying the worlds best coaches and players around the world, in disciplines ranging from skiing, to soccer to violin playing. The best coaches he finds, talk less yet say more, and let the kids define the play to accelerate the learning.
If you’re a parent watching sports, you have observed it is quite common to see coaches and parents from the sidelines yelling directions or ideas. But as the kids will remind me, and I’ve already observed, they really don’t hear very much as people yell from the sidelines. They hear you in the small moments when you speak to them personally and directly. The second key idea is to set up structured drills, but then allow the exercise to evolve as the kids choose the way the drill is created in real time.
The first idea is intuitive. It makes sense that if you pull a child aside and speak to them personally and customize each tip and bit of advice to them individually and let them understand you know them, your small bit of advice will resonate more strongly.
And the second idea – the one in which you allow the kids, the players, let the drill emerge as they see it happening, allows them find play and individual expression and joy in creating each moment, because the play comes from their own personal expression of skill and ability.
These ideas are aptly applied to our work. Daniel Coyle has spent the last few years studying just such coaches and players on a world class level and found numerous examples of how the best players and coaches mine and build brilliance from seemly “average” players, workers, contributors in almost any discipline. Join us December 7 for a live, interactive event in which Dan Coyle discusses these findings and provides clear, actionable tips on how to crack the talent code.
Read MoreDo it Like Zorro – Control Your Circle
Wall Street today was a street of vanished hopes, of curiously silent apprehension and of a sort of paralyzed hypnosis yesterday. Little groups gathered here and there to discuss the fall in prices in hushed and awed tones.
- New York Times, Oct 30, 1929
You might expect that at that moment in 1929, and again in 2008, sleep-deprived, anxious bankers worked tirelessly to arrest the stock market free-fall. And yet, more often, sleep-deprived anxious bankers sat in paralyzed hypnosis as the crisis unfolded before them. Not because they were unable to do anything about it, but instead were drawn into a state of learned helplessness. Learned helplessness is that point at which we feel we are utterly unable to make a difference no matter what we do. We have to start by controlling/influencing what we know we can – which often means the lowest denominator.
Consider the story of Zorro in which early on we find our hapless hero, Alejandro Murrieta who is drinking and raging quietly against Captain Harrison Love who has killed his brother, and feeling totally helpless to take his vengeance. Zorro introduces him to the Master’s Wheel and advises, “This is called a training circle, a master’s wheel. This circle will be your world, your whole life. Until I tell you otherwise, there is nothing outside of it.” He teaches Alejandro to first control only what comes within his circle and by the end of the story the new Zorro is swinging from chandeliers and handling twenty men in battle.
In 2011, remember to focus first on what you can control. Your circle will widen.
Read MoreLearn from Positive Deviants
On December 1, 1955 in Montgomery, Alabama, Rosa Parks, at age 42, refused to obey bus driver James Blake’s order that she give up her seat to make room for a white passenger. In her own words, she was “tired of giving in.”
As a popular Zen Buddhist story goes:
Two monks were returning to the monastery in the evening. It had rained and there were puddles of water on the road sides. At one place a beautiful young woman was standing unable to walk accross because of a puddle of water. The elder of the two monks went up to a her lifted her in his alms and left her on the other side of the road, and continued his way to the monastery.
In the evening the younger monk came to the elder monk and said, “Sir, as monks, we cannot touch a woman.”
The elder monk answered “yes, brother”.
Then the younger monk asks again, “But then Sir, how is that you lifted that woman on the roadside?”
The elder monk smiled at him and told him ” I left her on the other side of the road, but you are still carrying her.”
What common dogmas are you abiding by? In our world, our work, our life, we commonly see others, and ourselves, abiding by principles and ideas we take for granted, for truth. Yet some of these ideas we intuit naturally that they don’t seem quite right. Some of these ideas may be unchallenged, but our conscious knows. Choose carefully, but if you have a better idea contrary to collective beliefs and ideals, act on them and see who follows. If you persevere with resolve and conviction, the truth with out.
Positive deviance is a bottom-up, not top-down, approach to innovation that systemically recognizes people doing innovative behaviors and adopting them for universal use. Consider the story of Jasper Palmer, a transport medical worker at Albert Einstein Medical Center, who noticed that the gowns and gloves he and other staff wore while moving patients infected with a virulent Staphylococcus virus were overwhelming the hospital’s trash cans. The piles of discarded attire spilled out of disposal bins onto the floor, contaminating surrounding surfaces. So Mr. Palmer devised his own method: He took off his gown, rolled it up into the size of a baseball, and pulled his gloves over it to contain it in a tight package. This simple innovative behavior then became taught and part of the common behavior of all medical technicians.
“Positive deviance uses a process of interviews to highlight these people’s solutions and spread them throughout the community. Rather than imposing externally defined best practices, as is common in many quality-improvement initiatives, it generates solutions from within.” – Curt Lindberg, Chief Learning and Science Officer at the Plexus Institute
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